As one of the most fundamental starting points of any campaign, the Google SEO Starter Guide is very important. The guide has made some very important changes that search marketers might have missed out in the past. However, as we know, SEO changes all the time. The constant updates of the algorithms and its general process has been ongoing for many years.
Google will revamp the SEO Starter Guide to make it more updated. This has happened recently, after several years of inactivity on the guide. So, users who have been looking to learn about SEO basics should turn to the new document.
This old document, a PDF, was retired at the end of 2017. If you would like to look over what the new guide has added, you can check it out here. If you are new to SEO or simply want to know what Google is asking for, this is a good place to start.
Why Google SEO Starter Guide Matters?
According to Google, this update was very much worth the wait, saying that: “The updated version builds on top of the previously available document, and has additional sections on the need for search engine optimization, adding structured data markup and building mobile-friendly websites.”
This should be a very interesting point of development for the Google platform. With SEO becoming more and more prominent today, understanding is vital. While in the past it felt like SEO was a closed shop, guides like this can help to make it easier to understand.
Google has undergone a major change to its algorithms many times. With little information or understanding given to search marketers, it’s hard to know what kind of effects these changes would/could have had. Now, this guide will help to open up and better detail the changes taking place so that users can feel far more comfortable dealing with SEO.
If you run a business and want to help get yourself used to Google’ new algorithms, start here. The guide is very much worth your time reading.
What do you think of the revamped Google SEO Starter Guide? Sound off in the comments section below.
Source: Search Engine Land